The question of offering free shipping or not offering free shipping is on e-tailer’s minds year-round. Free shipping has become the norm, especially during the holiday season; 70 percent of shoppers have the expectation of receiving free shipping during the holidays, and 83 percent of consumers search for free shipping when shopping online, according to a study […]

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How much do you really know about what your customers do when they visit your online store? Can you say with confidence that you understand why so many of them leave your site right before checkout? The issue might lie in how you present your shipping fees. Recent Canada Post research concludes that 64% of […]

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Modern technology allows even the smallest e-commerce retailer to reach the entire world. Still, instead of pursuing an entire planet of potential customers, many small to medium sized businesses don’t sell beyond their own borders. Some are deterred by the belief that international sales are too complex, while others feel it’s beyond the capacity of […]

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2.3 trillion is a big number. It’s also a number that should motivate your business to consider an international e-commerce strategy, because 2.3 trillion dollars is the amount that was spent on retail e-commerce around the globe in 2017. That’s an increase of almost six percent over the previous year, and research suggests that the future holds […]

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If your business is global, then you know how complex the border clearance process can be. For those that import goods into the U.S., complying with U.S. Customs and Border Protection (CBP) requirements for each and every shipment can make the difference between speedy satisfaction and difficult delays. In fact, 80 percent of delayed shipments can […]

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During the holiday season, shoppers are on the hunt for the best possible deals. By strengthening sales promotions with shipping offers, particularly free shipping, forward-looking merchants can cut through the noise and stand out from the competition. We know that shoppers routinely compare prices across merchant sites before making a purchase, and that shipping costs […]

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E-commerce retailers love the Christmas season’s sales surge – less-loved is the inevitable wave of January returns. The “boomerang” month after the holidays sees more returns than any other time of the year. But prepared online retailers can leverage these returns to create satisfied customers beyond the holiday season, loyal for years to come. Just […]

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Whether your business is big or small, to do well in the e-commerce landscape today, you need to reach customers where they are – not wait for them to find you. Today, 80 per cent of Canadians shop online, and 18 per cent of those shoppers make more than 25 online purchases per year. Most […]

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To achieve lasting e-commerce success, businesses must master every step of their operations – including the not-so-glamorous steps like packaging. Many merchants underestimate how critical good packaging is. But prioritizing it can help to set your business up for success. The right packaging helps you keep costs down. It also helps to create a more […]

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Whether you have one employee or 100, you might be surprised to hear that the most direct route to success may actually take you all the way around the world. That’s because e-commerce and advances in logistics have made global trade easier, faster and more cost-effective for businesses of all sizes – and for the customers they […]

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