Small businesses are the innovators of the world, while functioning in a climate in which innovation is rapidly becoming a word that’s use is so ubiquitous that it’s in danger of losing its power, and that would be a bad thing. Broadly, its usage is frequently synonymous with invention or creativity. Narrowly, innovation can sometimes refer to […]

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If your small business wants to expand its e-commerce offerings to the world, plan to approach the process methodically and strategically. That means entering the leading regional markets in a new continent is especially important. If you’re thinking about selling in South America, doing business in Argentina should be a top consideration. With a large […]

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Holiday Shipping Schedule It’s officially the holiday season, for online sellers this is the crucial time to successfully plan your shipping strategies.  From organized buyers that shop way ahead of time to last-minute shoppers that make purchases days before December 25, you want to ensure their delivery arrives on time. Know the holiday schedule for […]

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For most Americans, July is about Independence Day, family vacations and warm weather. But for those in the e-commerce business, mid-summer signals something entirely different: the impending arrival of the Christmas shopping season. While we have several more months before Cyber Monday and holiday madness, the time required to get your sales and shipping plans […]

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Whether your company has one employee or 100, you might be surprised to learn that the most direct route to success may take you all the way around the world. That’s because e-commerce and advances in logistics have made global trade easier, faster and more cost-effective for businesses of all sizes – and for the customers they […]

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Today’s shoppers are accustomed to instant gratification when they shop online: they want their purchases to reach them fast and at minimal cost. This puts a lot of pressure on e-commerce merchants to come up with a shipping pricing strategy that will drive shopper conversion but also not break the bank. Knowing the correct amount […]

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The question of offering free shipping or not offering free shipping is on e-tailer’s minds year-round. Free shipping has become the norm, especially during the holiday season; 70 percent of shoppers have the expectation of receiving free shipping during the holidays, and 83 percent of consumers search for free shipping when shopping online, according to a study […]

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For online merchants, a clear, easy-to-spot returns policy is increasingly important. How you choose to handle returns, and how effectively you communicate your returns policy to your staff and customers, can make or break sales. It keeps customers coming back for more. If they find your policy unclear, it can prompt them to abandon their […]

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How much do you really know about what your customers do when they visit your online store? Can you say with confidence that you understand why so many of them leave your site right before checkout? The issue might lie in how you present your shipping fees. Recent Canada Post research concludes that 64% of […]

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Modern technology allows even the smallest e-commerce retailer to reach the entire world. Still, instead of pursuing an entire planet of potential customers, many small to medium sized businesses don’t sell beyond their own borders. Some are deterred by the belief that international sales are too complex, while others feel it’s beyond the capacity of […]

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