When you think of marketing, what tactics first bounce off your mind? Are you thinking SEO, email campaigns or social? All those tactics are a great way of bringing customers to your site. But the real question is how do you get them to repurchase or become loyal customers? Don’t overlook the opportunity of becoming […]

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How to reduce shipping costs in eCommerce The pressure on e-tailers has never been greater. Customer expectations now factor on speed, convenience and low cost delivery options. This puts immense strain and extra expense on e-vendors who, like any savvy business owners, are looking for more bang for their buck. Like many before, maybe you’ve considered […]

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Whether you want to build on last year’s momentum or take things in a new direction, here is a guide to six top tips and trends that can put you on the path to eCommerce super-stardom. 1. Mobile Revenue Will Continue to Surge If it seems like everyone’s trumpeting the fact that mobile-driven eCommerce keeps growing, it’s […]

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Shipping is an essential function of any eCommerce business. But it can be complicated and costly if you don’t know the most effective shipping and packaging methods. If you don’t include enough packaging, your items might get damaged in the shipping process. But if you use too much, you’re likely to pay more than necessary […]

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Shipping is the final (and arguably most important) frontier when it comes to satisfying customers. Keeping an eye on trends and adopting new, relevant shipping methods will not only help improve customer satisfaction, but it will also help small business owners meet their bottom lines and compete with the big dogs. Here are five logistics […]

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  E commerce Shipping Best Practices Tom Caporaso is the CEO of Clarus Commerce, an eCommerce solutions provider. The company has been a leader in the space since 2001. Caporaso, an expert in consumer trends and online retail, offered some suggestions on how small businesses can improve their shipping methods. Set Minimum Thresholds Many retail […]

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The process of shipping can have a major impact on pollution emissions across the globe whether it is by land, sea or air. But there are ways to reduce the environmental impact of shipping and opt for sustainable solutions. The environmental movement continues to grow and packaging/shipping is one of many elements that can help […]

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What are your eCommerce growth plans for 2017? Are you expanding into more product categories, re-designing your website or, perhaps, going international? Whatever your plans are, it’s good to keep in mind some of the biggest eCommerce trends in 2017 we’re expecting to see in the coming months. As more consumers adopt a habit on […]

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Every marketing campaign gives a company the chance to learn and improve, and more importantly, find the tactics that spell out success. Today, companies employ a number of popular methods in order to measure and fine-turn their direct mail efforts. They include QR codes, activation codes, social media and more. Discover which options work best […]

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If you’re an international e-commerce merchant trying to sell to consumers, the latest Global Survey on Internet Security and Trust has some daunting data for you. The survey found that many online shoppers are more likely to purchase a product made in their home country. That’s a buy-local preference that, on top of widespread and […]

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