Are you a U.S.-based merchant looking to grow? Just north of the border, a tremendous opportunity awaits in Canada. Canada boasts a prosperous economy and a sizeable population of 36 million people, the bulk of whom live within 100 miles of their American neighbors. Canadians are shopping online more than ever before: statistics show e-commerce […]

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In 2014, the #1 reason for online shopping cart abandonment was shipping. Specifically, having shipping costs beyond expectations caused potential customers to flee, according to a report by BI Intelligence in March 2015. While typically not the first priority for ecommerce business owners, shipping demands attention. Attractive shipping can increase number of sales and trigger higher […]

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When you think of marketing, what tactics first bounce off your mind? Are you thinking SEO, email campaigns or social? All those tactics are a great way of bringing customers to your site. But the real question is how do you get them to repurchase or become loyal customers? Don’t overlook the opportunity of becoming […]

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Whether you want to build on last year’s momentum or take things in a new direction, here is a guide to six top tips and trends that can put you on the path to eCommerce super-stardom. 1. Mobile Revenue Will Continue to Surge If it seems like everyone’s trumpeting the fact that mobile-driven eCommerce keeps growing, it’s […]

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Shipping is an essential function of any eCommerce business. But it can be complicated and costly if you don’t know the most effective shipping and packaging methods. If you don’t include enough packaging, your items might get damaged in the shipping process. But if you use too much, you’re likely to pay more than necessary […]

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There’s a reason so many companies, small and large, have invested in international exporting and all that comes with it. The global marketplace offers countless opportunities. Of course, there are many companies still on the cusp of expanding their operations. Here are some of the most common challenges businesses face when entering foreign markets, and […]

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  E commerce Shipping Best Practices Tom Caporaso is the CEO of Clarus Commerce, an eCommerce solutions provider. The company has been a leader in the space since 2001. Caporaso, an expert in consumer trends and online retail, offered some suggestions on how small businesses can improve their shipping methods. Set Minimum Thresholds Many retail […]

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The process of shipping can have a major impact on pollution emissions across the globe whether it is by land, sea or air. But there are ways to reduce the environmental impact of shipping and opt for sustainable solutions. The environmental movement continues to grow and packaging/shipping is one of many elements that can help […]

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Every marketing campaign gives a company the chance to learn and improve, and more importantly, find the tactics that spell out success. Today, companies employ a number of popular methods in order to measure and fine-turn their direct mail efforts. They include QR codes, activation codes, social media and more. Discover which options work best […]

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  Just when everyone thought the industry was done with talk of revamping the North American Free Trade Agreement (NAFTA), President Donald Trump sent official notice to Congress of his intent to renegotiate key parts of the trade deal. A surprise? Not really, since that was one of the tenets that Trump campaigned on. Many, […]

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